Auto news

Cadillac begins another chapter in its global expansion

18 ottobre 2006

Cadillac is bringing its iconic luxury style to South Africa in early 2007. Cadillac today announced that three models will initially be available – the BLS mid-size sedan, the SRX crossover SUV and the STS full-size sedan. Each of these vehicles embodies Cadillac''s distinctive bold design, innovative technology and outstanding performance.

"The portfolio we are offering in South Africa has been developed for luxury international markets," said James Vurpillat, director of International Marketing and Brand Development for Cadillac. "The STS and SRX have achieved success in North America, Europe and Asia, and the new mid-size BLS has been an important addition to our Cadillac portfolio. South Africa is one of the fastest growing automobile markets in the world, and with our distinct portfolio of luxury vehicles, Cadillac is ready to further its expansion on the African continent."

Through the first half of 2006, Cadillac sales outside of the U.S. grew 13 percent compared to year-ago levels. In China, where the brand was introduced only two years ago, sales were up 93 percent in the same period. In Europe, the launch of the Cadillac BLS helped sales in the first half grow by 30 percent.


Stampa  Print version
Send to a friend  Send to a friend
Write your comment  Write your comment »

Related headlines
General Motors Leads Industry with More Vehicles that Achieve 30 Miles Per Gallon
Tesla motors receives 'environmental leadership' award from Global green Usa
Saab Enthusiasts Coming to Southeastern Michigan in 2007
All-new Infiniti G35 Sedan released in Korea
Ford Edges into the market at the city by the bay
Ford and BP open hydrogen station in Taylor, another milestone in Ford's hydrogen roadmap
Changing the game: New Ford Edge and Lincoln MKX roll off Oakville's flexible assembly line
Volkswagen forges ahead with development of batteries for hybrids

Commenti dei lettori
Attenzione: si prega di non utilizzare un linguaggio offensivo, eventuali commenti volgari o offensivi saranno rimossi, così come link non giustificati. I commenti sono inseriti dai lettori, che se ne assumono la responsabilità

Username
Password
Codice di sicurezza Security code
(copia il codice di sicurezza che vedi nell'immagine qua sopra)
Non sei registrato?
Registrati, è gratis!

Commento


Ultime news:
General Motors Leads Industry with More Vehicles that Achieve 30 Miles Per Gallon

JWRC Rally of Turkey, 15 october 2006

JWRC: Rally di Turchia, 15 ottobre 2006

Tesla motors receives 'environmental leadership' award from Global green Usa

Saab Enthusiasts Coming to Southeastern Michigan in 2007

Nissan Z Scores Second Victory of the Season

All-new Infiniti G35 Sedan released in Korea

Ford Edges into the market at the city by the bay

Ford and BP open hydrogen station in Taylor, another milestone in Ford's hydrogen roadmap

Changing the game: New Ford Edge and Lincoln MKX roll off Oakville's flexible assembly line