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Nissan Navara best-selling european pick-up in 2006

26 gennaio 2007

Nissan’s Navara was the best-selling pick-up in Europein 2006, its first full year of sales, with a total of 45,200 units registered*. It commanded an impressive 25% of the European market for pick-ups.

And when combined with the 13,000 registrations of the Pickup in 2006, Nissan’s entry-level pick-up, Nissan’s market share in this rapidly expanding segment of the market increases to 32%.

The Nissan Navara is the best-selling pick up in markets such as Spain– its home market, where it is manufactured in Nissan’s Zona Franca factory in BarcelonaFrance, Holland, Austria, Belgium, Poland, Swedenand Ireland.

Since its launch in June 2005 over 60,000 European customers have found in Nissan Navara the perfect tool to work hard and play hard. By offering SUV levels of comfort, space and on-road dynamic performance for civilised weekend motoring, combined with super-tough characteristics for a hard-working, Monday-Friday lifestyle, the Navara has given customers the option of owning a pick up which doesn’t compromise their daily lives.

Furthermore this week (22 – 26th January), the Nissan Navara reached another milestone. The 100,000th unit was produced at Nissan Motor Iberica SA, from where it is also exported to countries such as South Africa, Australiaand Gulf coast countries.

“This is a great reward for Barcelonaplant. The Navara project was a big challenge for all employees of Zona Franca and this performance recognizes the confidence that Nissan management has placed in the people of Nissan’s Spanish Industrial Operations over the last few years," said José Vicente de los Mozos, Vice President, Nissan Spanish Industrial Operations.

”The success of Navara demonstrates Nissan’s leadership in the pick-up segment in Europe. The combination of SUV qualities and pick-up utility offered by the Navara has raised the stakes in this competitive segment,” said Brian Carolin, Senior Vice President, Sales and Marketing, Nissan Europe

The Navara is available in double and king-cab configuration and is powered by a 2.5-litre diesel engine giving 171PS of power and 403Nm of torque, segment leading figures and 3T towing capacity, the most capable pick-up in the segment. Just over 80% of Navaras are ordered in double-cab form. Features include a fully switchable all-wheel drive system, the unique C-Channel cargo anchorage system, Nissan’s DVD-based Birdview satellite navigation system, Bluetooth connectivity, automatic transmission and six-CD audio system.



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