Commercial vehicles

UK: Iveco goes for radical growth

16 gennaio 2008

Henk van Leuven, Iveco's UK managing director says the firm will radically reshape its dealer network.  This is the main plank in an ambitious three-year strategy to deliver a 15% market share for its heavy truck and van and light truck models and 30% for its medium trucks.  

"We need 18 main dealers to sell Eurocargo, Stralis and Trakker models and 32 full range service points, so that an operator is never more than 40 Miles from a truck service dealer. This will effectively double our ability to support truck fleets."  

He said all heavy truck sales and service dealers will sell the firm's Daily van and light truck range too.  

"Daily will also be supported by 75 more specialist sales and service points, doubling the number selling the range and boosting the number of service points by 25%."


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